February 28, 2025 - This time I’d like to talk about my concept art process which is a hybrid process that seems more complicated than it is. I lay that out below but I would like to say that, for the most part, concept iterations/explorations aren't always about finding a better idea...but more about presenting options. If you concept for people it is very likely that what you consider the best idea doesn't land as well as one of your second or third, sometimes 30th idea. It's mostly like art appreciation in general. Different things inspire different people... DIFFERENT, not better. There are, of course, instances when the 30th idea is better suited to their needs and possibly there's some component of the initial idea that breaks the production process further down the pipeline so often changes are more…